Seamless CDN migration for Eddie Bauer
Seamless CDN migration for Eddie Bauer
Client Since: 2019
Industry: Retail
Region: USA
- AWS CloudFront
- Amazon Route 53
- AWS WAF
- Cloud Services
- Implementation
- DevOps
- Managed Services
Overview
Eddie Bauer, a century-old global outdoor brand, sought to elevate its digital operations by enhancing content delivery speed and reliability. The company needed to consolidate vendors, reduce costs, and implement a solution that could seamlessly handle high traffic and dynamic content. Prioritizing performance, scalability, reliability, and security, Eddie Bauer also faced challenges in managing static and dynamic content efficiently while mitigating risks from bot traffic. Ensuring uninterrupted service during migration was a top priority.
Our Solution
Assessment & Planning
NULogic evaluated Eddie Bauer's existing CDN setup and developed a risk-free migration strategy.
Efficient Migration with Zero Downtime
Leveraged Lambda@Edge for content customization and migrated domains incrementally to ensure no customer downtime or service disruptions during the transition.
CloudFront Configuration
Optimized edge locations, cache behaviors, and integrated AWS CloudFront with existing systems.
Testing & Training
Conducted performance testing to reduce latency and provided training for Eddie Bauer’s team to manage and optimize AWS CloudFront.
Key Achievements
Faster Load Times
Reduced content delivery latency using AWS CloudFront’s global edge locations.
Cost Savings
Achieved million-plus dollars in savings across multiple years with AWS’s pay-for-consumption pricing and data transfer optimizations.
Improved Efficiency
Simplified management of the commerce technology stack.
Enhanced Scalability
Delivered a solution capable of handling high-traffic peaks during promotional events.
Impact
NULogic’s seamless migration to AWS CloudFront improved content delivery speed, reduced costs, and enhanced operational efficiency.
The project was completed in just 12 weeks, positioning Eddie Bauer for long-term scalability and sustained operational excellence.
With AWS CloudFront, Eddie Bauer now provides a faster, more reliable digital experience for its global customers—with zero downtime impact during migration.
